For the first time we're allowing developers who don't work at Facebook to develop applications just as if they were. That's a big deal because it means that all developers have a new way of doing business if they choose to take advantage of it. There are whole companies that are forming whose only product is a Facebook Platform application.
If you don't have public hangings for bad culture in a company if you don't take people out and let them say they went home to spend more time with the family. It's crazy.
A national political campaign is better than the best circus ever heard of with a mass baptism and a couple of hangings thrown in.