The most watched programme on the BBC after the news is probably 'Doctor Who.' What has happened is that science fiction has been subsumed into modern literature. There are grandparents out there who speak Klingon who are quite capable of holding down a job. No one would think twice now about a parallel universe.
The worlds I paint leave a lot to engage the imagination by hinting at what lies beyond the four edges of the painting. I think getting beyond the four edges of an opportunity or challenge is one of the basic skills you need in business.